LinkedIn

The LinkedIn connector gives the CMO a publishing and measurement surface on your company page: text, image, video, and article posts plus per-post engagement that feeds channel-performance scoring. The CRO’s prospect discovery and the CIO’s trigger-event monitoring (hiring spikes, job changes, funding rounds) draw on the same page-level signals where LinkedIn exposes them; they do not send member-to-member messages through this connector.

Before you start

• Plan: any plan. Counts as one integration toward your plan’s quota.
• Your LinkedIn organization ID — the numeric ID in your company page’s admin URL (linkedin.com/company/12345678/admin/). The connector verifies you are an administrator of urn:li:organization:<id> before saving.
• A member access token issued to a LinkedIn developer app with the w_organization_social and r_organization_social products, generated from your own developer app (LinkedIn’s OAuth 2.0 token generator in the app’s Auth tab, or your own authorization flow). The token must belong to a page administrator.
• The token you paste is used as-is against the versioned REST API (Linkedin-Version: 202603). When LinkedIn expires it (60 days by default), the connector reports error; use Reconnect to paste a new one. The permission policy survives the reconnect.

Connect

1. Open Settings → Connectors and click + on LinkedIn.
2. Paste the token into Provider access token and the page’s numeric ID into LinkedIn organization ID.
3. Click Verify and connect. The platform checks the organization ACL for that token; if the token is not an administrator of the organization, nothing is saved.
4. LinkedIn appears under Connected.

Connector tools

Tool	Action	What it does
get_account	read	Inspect the authorized organization
get_post	read	Verify a known organization post
create_post	create	Post to the company page with text, image, video, or article
upload_image	create	Upload an image for attachment to posts
upload_video	create	Upload a video for attachment to posts
get_engagement	read	Engagement metrics for organization posts
delete_post	delete	Delete a post by URN

Permissions

See Permission model. Publishing uses the create action; it is allowed on every plan but still passes the Quality Gate and your autonomy level before the CMO posts. delete_post uses the delete action: unavailable on Starter and Professional, approval-gated on Business. A LinkedIn 429 puts the connector into rate_limited until the next successful call.

Disconnect

Click the trash icon on the LinkedIn row and confirm; the token is revoked from the vault. Revoke the token in your LinkedIn developer app as well.